for Grindex

Update: 05.07.2022

Last week: 25 week 2022 (20.06.2022 - 26.06.2022)

Last full month: May 2022

BRAND PORTFOLIO PERFORMANCE

One-pager

Time period Volume, packs Change, % MS Volume Change, p.p. Value, rur Change, % MS Value Change, p.p. Cat. Volume Change, %
APILAC
WoW 1 963 3.8% 56.6% 0.9 947 936 5.5% 84.3% 0.9 2.2%
MoM 11 035 25.2% 57.7% 4.3 5 381 393 26.6% 84.3% 3.1 15.9%
YTD 61 985 -2.3% 55.4% -4.2 29 299 482 26.0% 82.8% 1 5.2%
MAT 116 139 -17.0% 53.5% -7 51 664 861 9.9% 80.9% -0.5 -6.1%
KAPSIKAM
WoW 15 265 -15.3% 2.2% -0.5 6 263 887 -15.2% 2.3% -0.6 4.1%
MoM 90 865 7.1% 2.7% 0.1 38 564 998 3.9% 3.0% 0 3.9%
YTD 533 291 0.5% 2.7% 0.1 225 335 738 2.0% 2.9% -0.2 -1.5%
MAT 1 067 598 -10.6% 2.7% -0.1 443 279 071 -6.6% 3.0% -0.3 -7.9%
MILDRONATE
WoW 67 965 -10.2% 21.6% -1.4 44 276 342 -13.3% 22.6% -2.3 -4.5%
MoM 360 668 -9.8% 22.8% -0.1 237 860 061 -11.6% 24.2% 0 -9.5%
YTD 2 626 667 16.7% 16.7% 1.1 1 523 226 060 62.1% 18.3% 3.8 8.9%
MAT 5 170 833 11.7% 16.9% 1.6 2 517 262 347 34.2% 16.7% 2.6 1.3%
SULFARGIN
WoW 2 481 -6.6% 0.7% 0 1 296 671 -5.8% 1.0% 0 -2.9%
MoM 13 891 25.1% 0.9% 0.1 7 083 874 23.2% 1.3% 0.2 9.4%
YTD 77 205 1.5% 0.8% 0.1 38 786 212 7.8% 1.1% 0.1 -5.4%
MAT 165 279 -11.8% 0.9% 0 82 568 816 -2.3% 1.2% 0 -8.8%
VIPROSAL
WoW 22 183 8.5% 3.0% 0.1 8 989 686 10.9% 3.1% 0.1 4.2%
MoM 101 145 3.8% 2.9% 0 42 008 570 0.6% 3.1% -0.1 3.9%
YTD 668 144 27.8% 3.2% 0.7 275 674 989 39.4% 3.4% 0.7 -1.0%
MAT 1 388 745 8.6% 3.3% 0.5 549 258 037 15.9% 3.5% 0.4 -7.6%

YTD

Brand Volume, packs Change, % MS Volume Change, p.p. Value, rur Change, % MS Value Change, p.p. Cat. Volume Change, %
APILAC 61 985 -2.3% 55.4% -4.2 29 299 482 26.0% 82.8% 1 5.2%
KAPSIKAM 533 291 0.5% 2.7% 0.1 225 335 738 2.0% 2.9% -0.2 -1.5%
MILDRONATE 2 626 667 16.7% 16.7% 1.1 1 523 226 060 62.1% 18.3% 3.8 8.9%
SULFARGIN 77 205 1.5% 0.8% 0.1 38 786 212 7.8% 1.1% 0.1 -5.4%
VIPROSAL 668 144 27.8% 3.2% 0.7 275 674 989 39.4% 3.4% 0.7 -1.0%

MAT

Brand Volume, packs Change, % MS Volume Change, p.p. Value, rur Change, % MS Value Change, p.p. Cat. Volume Change, %
APILAC 116 139 -17.0% 53.5% -7 51 664 861 9.9% 80.9% -0.5 -6.1%
KAPSIKAM 1 067 598 -10.6% 2.7% -0.1 443 279 071 -6.6% 3.0% -0.3 -7.9%
MILDRONATE 5 170 833 11.7% 16.9% 1.6 2 517 262 347 34.2% 16.7% 2.6 1.3%
SULFARGIN 165 279 -11.8% 0.9% 0 82 568 816 -2.3% 1.2% 0 -8.8%
VIPROSAL 1 388 745 8.6% 3.3% 0.5 549 258 037 15.9% 3.5% 0.4 -7.6%

WoW

Brand Volume, packs Change, % MS Volume Change, p.p. Value, rur Change, % MS Value Change, p.p. Cat. Volume Change, %
APILAC 1 963 3.8% 56.6% 0.9 947 936 5.5% 84.3% 0.9 2.2%
KAPSIKAM 15 265 -15.3% 2.2% -0.5 6 263 887 -15.2% 2.3% -0.6 4.1%
MILDRONATE 67 965 -10.2% 21.6% -1.4 44 276 342 -13.3% 22.6% -2.3 -4.5%
SULFARGIN 2 481 -6.6% 0.7% 0 1 296 671 -5.8% 1.0% 0 -2.9%
VIPROSAL 22 183 8.5% 3.0% 0.1 8 989 686 10.9% 3.1% 0.1 4.2%

MoM

Brand Volume, packs Change, % MS Volume Change, p.p. Value, rur Change, % MS Value Change, p.p. Cat. Volume Change, %
APILAC 11 035 25.2% 57.7% 4.3 5 381 393 26.6% 84.3% 3.1 15.9%
KAPSIKAM 90 865 7.1% 2.7% 0.1 38 564 998 3.9% 3.0% 0 3.9%
MILDRONATE 360 668 -9.8% 22.8% -0.1 237 860 061 -11.6% 24.2% 0 -9.5%
SULFARGIN 13 891 25.1% 0.9% 0.1 7 083 874 23.2% 1.3% 0.2 9.4%
VIPROSAL 101 145 3.8% 2.9% 0 42 008 570 0.6% 3.1% -0.1 3.9%

VIPROSAL


VALUE & VOLUME DYNAMICS

VOLUME


VALUE

MS VOLUME

MS VALUE


SKU VOLUME DYNAMICS

VOLUME MAT


VOLUME YTD

VOLUME WoW

VOLUME MoM


KAPSIKAM


BRAND VALUE & VOLUME DYNAMICS

MS VOLUME


MS VALUE

VOLUME

VALUE


SKU VOLUME DYNAMICS

VOLUME MAT


VOLUME YTD

VOLUME WoW

VOLUME MoM


MILDRONATE


VALUE & VOLUME DYNAMICS

VOLUME


VALUE

MS VOLUME

MS VALUE


SKU VOLUME DYNAMICS

VOLUME MAT


VOLUME YTD

VOLUME WoW

VOLUME MoM


SULFARGIN


BRAND VALUE & VOLUME DYNAMICS

MS VOLUME


MS VALUE

VOLUME

VALUE


SKU VOLUME DYNAMICS

VOLUME MAT


VOLUME YTD

VOLUME WoW

VOLUME MoM


APILAC


BRAND VALUE & VOLUME DYNAMICS

MS VOLUME


MS VALUE

VOLUME

VALUE


SKU VOLUME DYNAMICS

VOLUME MAT


VOLUME YTD

VOLUME WoW

VOLUME MoM

REFERENCE

Abbreviations

WoW - Week Over Week Change = Sales of the last week / Sales of the previous week - 1

MoM - Month Over Month Change = Sales of the last full month / Sales of the previous full month - 1

YTD - Year to Date - a period of time beginning the first day of the current calendar year up to the current date

MAT - Moving Annual Total - a period, being any 12 month period ending on the last week

MS - Market Share

Data Sources:

DSM: Sales

Palomars: TRPs

MI: Fact Digital Costs

MI Estimated Costs: TV costs